In today's digital landscape, ensuring both security and a seamless user experience is crucial for businesses. Traditional methods of user identification and authentication, such as browser fingerprinting, have limitations and can be intrusive. However, Verosint has developed an innovative solution called SignalPrintTM that offers a more adaptive and nuanced approach to security and user flows.
In this blog post, we will explore what a SignalPrint is from Verosint and how it differs from traditional browser fingerprinting, as well as its potential benefits in improving security and user experience.
What Is SignalPrint?
SignalPrint is a patent-pending technique that’s essentially a unique identifier generated by the Verosint platform. It’s based on various attributes associated with an internet identity. When users interact with websites or applications, they provide information such as email addresses, IP addresses, phone numbers, and user agents. Each of these attributes carries specific data, such as the domain associated with an email address, geographic location of an IP address, or the provider owning the IP address. Verosint leverages this data to create a comprehensive profile known as the SignalPrint.
How SignalPrint Differs from Browser Fingerprinting
Unlike traditional browser fingerprinting techniques that often rely on intrusive client-side processes, a SignalPrint is generated server-side, making it fast and unintrusive. This server-side approach ensures the SignalPrint remains unaffected by factors like incognito windows or ad blockers. While browser fingerprinting may have originated for tracking purposes, SignalPrint is purpose-built for security, offering a resilient and efficient solution.
The Functionality of SignalPrint
Verosint's SignalPrint is integrated into the platform, and a key feature is the SignalPrint Explorer. This tool allows users to visualize and explore SignalPrints associated with accounts, devices, and their attributes. By analyzing the data behind SignalPrints, users can gain insights into potential fraud and security risks. The SignalPrint Explorer displays the connections between accounts, devices, and prints, enabling users to identify patterns of account sharing, multiple accounts, impossible travel, and more.
Enhancing Security and User Experience
SignalPrint empowers businesses to implement adaptive workflows based on nuanced recognition scores. Instead of applying extensive security measures to every interaction, SignalPrint enables businesses to focus security efforts on higher-risk events.
By leveraging the unique identifier provided by SignalPrint, you can recognize changes in a user's profile and adapt their security measures accordingly. This approach reduces the need for excessive security challenges like MFA, minimizing user fatigue and improving overall user experience.
SignalPrint Benefits and Applications
The power of SignalPrint lies in its ability to drive adaptive identity proofing and adaptive multi-factor authentication (MFA). With SignalPrint, businesses can implement rules that trigger security actions based on significant changes in a user's profile. For example, if an account exhibits unusual behavior or attributes that differ significantly from their established baseline, additional security measures can be applied, such as requesting further authentication or conducting additional checks.
This targeted approach ensures that security measures are deployed when necessary, without unnecessarily burdening users with repetitive security challenges.
Strike a Balance between Security and Experience with SignalPrints
Verosint is a secure and adaptive solution for businesses seeking to enhance both security and user experience. By leveraging comprehensive data derived from user attributes, SignalPrint enables businesses to identify potential security risks, detect fraudulent activities, and adapt security measures accordingly.
Striking a balance between robust security measures and a seamless user experience, minimizing friction and ensuring the safety of your digital platforms is possible with Verosint. Request a demo today!